Brazilian Blowout


Having smooth, sleek, and shinny hair seems to be something lots of women want, so I’ve done lots of research, taken many classes and had lots of practice in this area. In fact, I am certified in many smoothing and straightening options because they all offer something a bit different then the next, and they are all worth exploring. One of my most popular treatment options is the Brazilian Blowout system.

People ask me all the time why this specific process is so good and why I recommend it so often. There are many advantages to getting a Brazilian Blowout. Ok first off, let’s be clear about the Brazilian Blowout, it’s actually not a “straightening” treatment per say, but more of a “smoothing” treatment that totally conditions the hair. The Brazilian Blowout adds a tremendous amount of shine to the hair and leaves it feeling very silky. The Brazilian Blowout can be done as often as every 6 weeks without damaging the hair (because it is actually so conditioning) but can last up to 12 weeks for some people.

“Brazilian Blowout professional smoothing treatments are the most innovative and effective in the world.

Through the use of breakthrough bonding technologies, these customizable smoothing treatments actually improve the condition of the hair by creating a protective protein layer around the hair shaft to eliminate frizz and smooth the cuticle.

The end result is smooth, frizz-free hair with radiant shine!”

(taken from the Brazilian Blowout website:

A note about the Brazilian Blowout is that it is not meant to make your hair stick straight. Instead, it will soften your curls and de-frizz your hair. You may wonder why I think this is a good thing. It’s nice to have a bit of wave or volume in our hair, but as some of you already know, if you have naturally curly hair it has a tendency to grow bigger as the day goes on. When you get a Brazilian Blowout you are actually controlling your curls, and preventing them from getting bigger and bigger by the minute, especially in humidity. So instead of having to tie you hair back by mid-day, you could actually come home with your hair looking the same way it did when you left the house.

This also allows you to have options. You could choose to wear it natural by letting it air dry – you’ll see the curl you have and the new softness it takes on. You will actually have curls you like, rather then fighting with it. And then, when you want to blow it straight, you’ll save about half the time as before since it’s so easy to style straight. Oh and a flat iron won’t be necessary anymore. So you’ll save lots of time, but also your hair will get a break from the amount of heat you’re probably putting on it right now.


Another advantage to the Brazilian Blowout is when it grows out, your hair actually reverts back to how it was before you had the treatment rather then holding on. It grows out evenly all over your head, not leaving your roots curly and your ends straight like so many other systems will do. Basically, it won’t be obvious that your hair has been treated in comparison the new hair growing in.

A huge advantage to this treatment option is that there is no downtime needed after we do the treatment. Once you leave you can wash your hair, work out, or pulling it up. Normally you need to wait 24-48 hours after a straightening system before being able to do any of that to your hair.

The Brazilian Blowout is extremely, user friendly. Once you try it you won’t want to be without it. It helps tame, smooth and heal your hair while you can sit back and just love your “new” hair.

Let me know if you have any questions I can answer about if the Brazilian Blowout, and if it’s a good option for you and your hair! Call me or email to set up your appointment today, you will be so happy you did!

Which Straightening Treatment is Right For Me?

In the world of hair straightening, there are several options that professionals use. Thermal Reconditioning, Keratin Treatments, and Brazilian Blowout, are all good options. As an experienced professional, I am going to provide you with some information on these three. Hopefully this will aide you in the decision making process by providing you with the information you need in order to choose which solution will best fit your needs.

Lee has very kinky curly hair and was looking for a smoothing process that would soften her curl and allow her the flexibility to wear it curly or straight if she chose to do so. I did the Coppola keratin smoothing treatment on her and as you can see the results are beautiful – it was exactly what she was wanting. Lee will not have to redo this treatment again for about 3 months!

Thermal Reconditioning

Thermal reconditioning, also known as thermal restructuring, rebonding, ionic texturizing, or Japanese straightening, is a modern, permanent hair straightening system that will transform even the most curly and frizzy mane into a waterfall of straight, smooth, and silky hair. Invented in Japan, this treatment uses a special chemical combined with heat to restructure the bonds of your hair.

The thermal reconditioning process is going to make your hair the straightest out of all the previously mentioned processes. This is one of my favorite options because there are three separate formulas to choose from depending on your hair type. There are formulas specially developed for normal resistant hair, colored hair, and highlighted
hair. This is important because the formulas are designed specifically for each hair type, so we can choose which formula is best for you. The other benefit to these formulas is that we are able to separate the formulas to use on the different color processes that are currently applied to your hair. So if you’ve got

both color and highlights, we can use the correct formula in each area to ensure that the process is gentle and yields the best results.

Thermal reconditioning is by far the most personalized smoothing system on the market, which is why it has been highly successful for over 10 years.


Not everyone chooses to go with this route, mainly because of after-care rules that need to be followed.

First, this process takes an average of 3-5 hours for a professional in the salon. There are many steps to this process, including applying the product, washing it off, blow drying, and flat ironing the hair. The product itself is only on your hair for about 20 minutes, but it is a very precise application that is done in sections, so it takes time.

After the service is completed, you are not able to get your hair wet or wash it for 48 hours. You can’t use headbands, ponytails, clips, or anything else that will put a kink or crease in your hair.

You’re probably thinking, “what happens when I wash my face or when I sleep?” Obviously you are able to do these things, just carefully. Use a washcloth to wash your face and rinse with a clean washcloth with fresh water. Sleeping will not affect the results of your thermal reconditioning. In the morning, gently brush your hair and continue on with your day.

On average, this system can last 6-8 months and sometimes up to one year. When it grows out, your roots will grow back with the natural wave or curl you were born with, while the rest of your hair remains relatively straighter. In order to prevent over-doing the process when we touch it up, only the roots will get a new application of the product.

Once your touch up is complete, your entire head will look soft and smooth, blending it all together again. Before this application appointment can be made, a consultation is required in order to test the product on a strand of your hair to ensure a positive result.

Typically, color can be applied 7-10 days after the completion of your thermal reconditioning treatment.

Keratin Treatments

Keratin Treatments are comprised of a high protein base, which is what gives our hair it’s natural strength. This process takes an average of 1 ½ – 2 hours to complete and can be done on color treated hair. As with the thermal reconditioning, you should not wet or wash your hair for 3 full days. Do not use hair ties, clips, or anything that might put a crease or kink in your hair. I find that this product has the best results on people that live back east; the moisture in the air helps the condition of the hair since it is fully based on keratin proteins. I feel it needs a better balance of what our hair consists of, which is both protein and moisture.

Brazilian Blowout

Brazilian Blowout  is a fantastic product. You may have read reports on the formaldehyde content of this product, but I have been assured that it complies with OSHA standards. I have been performing this service for over 8 years, finding it to be a great option for two major reasons. First, it leaves the hair in excellent condition. Second, you have the wash and go flexibility that is not present in the other options.

On average, the Brazilian Blowout application takes about 2 hours. With this product, you are able to have your color service done on the same day. This is a huge benefit to my clients, as they are able to complete the Brazilian Blowout and a full color in the same appointment. With everyone having such busy and complicated schedules, this option allows the client to have all of their services done at once, without having to make separate appointments!

Since you don’t have the limitation of not being able to get your hair wet for days, you are able to wash your hair the following day, go for a run, do yoga… the sky’s the limit! Without a long period of downtime, this process really caters to my clients with an active


Considered more of a smoothing and conditioning treatment, the Brazilian Blowout will not leave your hair bone-straight. You will still have some wave, but without the frizz. It also reduces the effort needed to blow dry your hair. Because of this, you will spend half of the time doing your hair then you currently are. You don’t have to be a whizz to make your hair look good. You can even let it air dry and simply run a flat iron over it as a final touch. No matter where you live or what the climate is like, this process works very well.

The typical maintenance cycle on this process is an average of 3-4 months, with some people going a full year, and others choosing to re-apply 6-8 weeks. Since this system is very conditioning, it lends itself to more frequent applications without drying out the hair. You will love the way your hair feels and looks, thanks to the great shine this product will provide.

One final note: There are several vegetable based straighteners on the market. I have found that they are not necessarily the best option for most hair types. They often dry the hair out, lack the shine enhancement, and don’t last nearly as long as the more well known and quality products. However, there are many people that like this option because they prefer to not put chemicals on their hair, and that is perfectly understandable.

Ultimately, you have many options in the world of hair straightening. With many options to choose from, feel free to contact me with any questions you may have or to schedule a consultation. I will be happy to guide you towards the best decision possible for your individual hair type. I look forward to hearing from you soon!